The observational research handbook, understanding how consumers live with your product, Bill Abrams
Label
The observational research handbook, understanding how consumers live with your product, Bill Abrams
Note
At head of title: American Marketing Association
Isbn
9780065800074
Lccn
99044308
Physical Description
xxiv, 277 pages, illustrations, 24 cm.
System control number
(Sirsi) 82703(OCoLC)42289677
Cover Art