Burlington Public Library MA

An insider's guide to building a successful consulting practice, Bruce L. Katcher with Adam Snyder

Label
An insider's guide to building a successful consulting practice, Bruce L. Katcher with Adam Snyder
Language
eng
Bibliography note
Includes bibliographical references and index
Index
index present
Literary Form
non fiction
Main title
An insider's guide to building a successful consulting practice
Nature of contents
bibliography
Oclc number
430736612
Responsibility statement
Bruce L. Katcher with Adam Snyder
Table Of Contents
Deciding which is best for you : employee, contractor, or consultant -- Understanding the economic realities of independent consulting -- Focusing your work on a specific problem or niche -- Choosing a business model -- Establishing your credibility -- Developing and implementing a marketing plan -- Marketing directly to prospects -- Marketing your services through writing -- Marketing your consulting through speaking -- Maintaining your visibility -- Marketing your services through networking -- Selling your consulting services -- Writing proposals that lead to business -- Delivering tangible results -- Make certain your recommendations are implemented -- Maximizing the value of networking meetings -- Marketing even when you're busy -- Losing your motivation -- Becoming lonely -- Diluting your business model -- Charging too little -- Chasing prospects -- Taking stock of what's working and what's not -- Establishing a board of advisers -- Conducting research -- Maintaining readiness to adapt to change
Classification
Contributor
Content
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